← Back to all articles

The Dark Alchemy of the Attention Economy

December 8, 2024

By Kevin Reste

The Dark Alchemy of the Attention Economy

The attention economy has transformed human attention from a means of perception into a commodity to be harvested, packaged, and sold to the highest bidder.

The Zero-Sum Game

Unlike material resources, attention is strictly limited. Every minute spent on one platform is unavailable for other activities, creating increasingly aggressive competition for this finite resource.

Psychological Extraction

Today's platforms employ sophisticated techniques drawn from behavioral psychology to maximize "time on device." These methods often exploit vulnerabilities in human cognition.

Reclaiming Attention

From digital minimalism to attention protection technologies, individuals and communities are developing strategies to resist attention capture and preserve cognitive autonomy.